Anritsu believes that good relationships with local communities are essential for its business activities. Community-based social contribution programs are at the center of these initiatives under the three pillars of partnerships for educating youth, contributing to local communities and protecting the environment, and we carry out activities that our employees can participate in continuously.
At the request of Atsugi City, Anritsu conducted a Fun Science Laboratory at two local elementary schools to help reverse declining interest in science among young people. The laboratory was designed to stimulate children’s interest in science and technology through a thought-provoking experiential format. In fiscal 2010, as in the previous year, we focused on the mechanism of an electric battery. To raise children’s interest, we conducted a “human battery” experiment in cooperation with SANYO Electric Co., Ltd. We explained the basics of electricity in plain terms using batteries and performed related experiments with full-class participation. Later we received feedback from the schools as well as thank-you notes from the students, which included comments and questions that clearly indicated an increased interest in science.
The Anritsu Group in Japan annually provides students with internship opportunities to learn about work and to experience the world of adults. In fiscal 2010, divisions including corporate and R&D departments provided internships.

I worked as an intern at the head office of Anritsu for 10 weeks in fall 2010. I was assigned to the Corporate Communication Department with principal responsibility for competitor analysis and CSR support. I felt very welcomed throughout my time there, not only in the course of my daily tasks in the workplace, but also during off-site activities when coworkers brought me along to industry conferences or sightseeing. I experienced working abroad and gained insight into how our corporate culture is different from that of Denmark as well as various problem-solving methods. All these experiences are extremely valuable to me, and I intend to apply what I have learned from them in the future.
A total of 26 students visited a factory at Anritsu Techmac Co., Ltd. to learn about manufacturing. After getting an overview of the Anritsu Group and Anritsu Techmac Co., Ltd., the students had the opportunity to see some operations at the factory. Their many questions revealed an almost insatiable curiosity about the components factory that they would not otherwise be able to see.
Anritsu Corporation participates in the IT electronics category of the Industry-Academia Partnership for Human Resource Development led by the Ministry of Economy, Trade and Industry. Under this program, a special lecture was held by the Tokyo Institute of Technology at the Head Office of Anritsu Corporation. We supported the lecture by providing a lecturer and support staff as well as measuring equipment for trial use. A total of 15 university students learned the basic knowledge necessary to master practical techniques in eight areas, including diverse communication technologies used in mobile phones, terrestrial digital broadcasting, and digital communication technologies.
Anritsu Corporation has been supporting the annual Atsugi City Boys’ Soccer Competition held in February since 1995, Anritsu’s centennial year. In fiscal 2010, 32 teams took part in the competition’s heated matches.
Anritsu Engineering Co., Ltd. has been cooperating in the cultivation of engineers in the field of embedded system development and training. Activities include participation in the Embedded Technology Software Design Robot Contest (ET Robocon)* and the dispatching of instructors to open lectures held by the South Kanto Contest Executive Committee. The company’s team “AEK RUNNER 10” won all preliminary matches in the 2010 contest and became the overall champion at the national contest held in December.
Looking ahead, we will continue to contribute to the development of embedded systems through these efforts.
*ET Robocon: A contest in which the driving time of the defined carrier and the design model are comprehensively assessed.
Although no longer as common in Japan, six major infectious diseases—poliomyelitis, measles, tuberculosis, diphtheria, pertussis and tetanus—still pose major threats in developing countries. In fiscal 2010, the Anritsu Group in Japan started collecting plastic bottle caps to be sold as resin material with the proceeds used to deliver vaccines to protect children around the world.
Anritsu Group companies in Japan have been collecting used postage stamps and prepaid cards as well as foreign coins in support of NPO activities. Used postage stamps and prepaid cards are used to support farming villages in Cambodia through the Japan International Volunteer Center, an incorporated nonprofit organization. Foreign coins are used to protect the lives, health and rights of children worldwide through the Japan Committee for UNICEF.
Anritsu participated in assistance efforts for the areas and people impacted by the Great East Japan Earthquake, which occurred on March 11, 2011. The company contributed to the specified non-profit corporation Japan Platform to support initial relief activities by NPOs and NGOs and then donated money to disaster victims through Koriyama City, the location of one of our production sites, and through the Central Community Chest of Japan. In addition, employees of the Anritsu Group raised and sent money for victims, which was channeled through the Central Community Chest of Japan and local Red Cross organizations along with matching gifts in some countries.
To further strengthen relationships of trust with community residents, Anritsu has been organizing informal discussions with community associations near the Head Office of Anritsu Corporation. For example, in response to community requests, we installed benches at the bus stop in front of the Head Office building on November 8, 2010. The new benches are made of recycled food trays and securely fixed to the ground to resist strong winds. Residents who use the bus stop have expressed their gratitude.
Employees of Anritsu EMEA Limited (U.K.) participated for the second year in Macmillan Coffee Morning, a fundraising event organized by Macmillan Cancer Support, which was established in the U.K. in 1911. Money raised by this event was donated to this organization for cancer treatment.
Employees of Anritsu Company (U.S.A.) participate in Make-A-Wish, an organization that has annually given toys to disadvantaged children during the Christmas season. An array of presents was given to children in 2010.
Employees of Anritsu Company (U.S.A.) participate in Adopt-A-Family, a program that gives Christmas presents and food to disadvantaged families in the community. In December 2010, a wide variety of goods was given to many families.
In July 2010, Anritsu Company (U.S.A.) conducted an Anritsu workday with Habitat for Humanity, an organization committed to eliminating poverty housing throughout the world. The organization relies on volunteer labor to construct simple, yet sound housing, and welcomes volunteers. Anritsu employees have participated in the building of six homes for very low income families in Morgan Hill.
Anritsu Company (U.S.A.) sponsored a water station for the first ever Morgan Hill Marathon & Half Marathon, which took place in November 2010. Six Anritsu Company employees volunteered to staff the station.
As part of its biodiversity conservation efforts, Anritsu implements environment protection activities led by employees who volunteer to help out.
Anritsu Corporation headquarters in Atsugi donates part of its sales proceeds from vending machines to the Green Fund in Japan. In fiscal 2010, Anritsu raised funds equivalent to 90 Japanese spindle trees and 63 Yoshino cherry trees, also equivalent to 6,706 square meters of afforestation or 2,262 kilograms of absorbed carbon dioxide.

Amid significant social concern over global warming, Anritsu Group employees in Japan took part in an environmental initiative called Mt. Fuji Green Fund Forest, which consists of afforestation activities, in response to a call by Ricoh Leasing Co., Ltd. Over the next 80 years, the Mt. Fuji Green Fund Forest is intended to regenerate forests at the foot of Mt. Fuji that were destroyed by a typhoon in 1996. Anritsu has been involved in this initiative as a way to contribute to improving the environment through the voluntary participation of employees. In November 2010, over 100 volunteers participated in the project, seven of which were from Anritsu. This was the first sunny workday in all the years the Anritsu Group has participated in the project. Children accompanied by their parents took part in a forest classroom and learned about the importance of forests. They also observed plants and animals and created owl dolls using blades of silver grass.
Every year, Anritsu Group companies in Japan organize cleanups of the areas surrounding the Head Office of Anritsu Corporation, the Tanasawa site of Anritsu Device Co., Ltd., and Tohoku Anritsu Co., Ltd. A large number of employees participated in the project in fiscal 2010 by picking up litter and weeding around the company. We also participate in community environmental preservation activities and other community projects such as the Sagami River Clean-up Campaign.